by sommerstudio | Nov 23, 2021 | Uncategorized
And how do they help move the dial on your e commerce or retail business? If you’re in the market of selling stuff rather than services, you know you need to showcase your products on your website or social channels. Customers want to see what they look like and...
by sommerstudio | Apr 19, 2021 | Uncategorized, Video Marketing, Video Production Tips
Many business are hooked on using video marketing as part of their overall digital marketing efforts. But often the SEO potential for that video is ignored or undervalued. If optimised correctly, video SEO (VSEO) can be an extremely powerful form of content and...
by sommerstudio | Mar 31, 2021 | Video Marketing, Video Production Tips
A no-show or lateness All the ducks for your shoot are in place: you’ve booked the location, prepped the gear, the weather’s come good and you’ve arrived plenty early to unpack and set up so you’re ready to record. Except your key on-camera talent – actor,...
by sommerstudio | Mar 30, 2021 | Uncategorized
Company Profile Video Video can also be an effective way to introduce people to your business and your people. Whether it’s sharing interviews with key staff or a tongue-in check mockumentary about your industry, a brand video should make an impression. By...
by sommerstudio | Mar 23, 2021 | Highlight, Uncategorized, Video Marketing, Video Production Tips
Employee communications have moved a long way beyond old-school printed collateral or email. Digital technology, a multi-faceted workforce and – thanks Covid – remote working, have all pushed video to the forefront of employee communications. Video...
