by sommerstudio | Apr 19, 2021 | Uncategorized, Video Marketing, Video Production Tips
Many business are hooked on using video marketing as part of their overall digital marketing efforts. But often the SEO potential for that video is ignored or undervalued. If optimised correctly, video SEO (VSEO) can be an extremely powerful form of content and...
by sommerstudio | Mar 31, 2021 | Video Marketing, Video Production Tips
A no-show or lateness All the ducks for your shoot are in place: you’ve booked the location, prepped the gear, the weather’s come good and you’ve arrived plenty early to unpack and set up so you’re ready to record. Except your key on-camera talent – actor,...
by sommerstudio | Mar 23, 2021 | Highlight, Uncategorized, Video Marketing, Video Production Tips
Employee communications have moved a long way beyond old-school printed collateral or email. Digital technology, a multi-faceted workforce and – thanks Covid – remote working, have all pushed video to the forefront of employee communications. Video...
by sommerstudio | Mar 1, 2021 | DIY Video, Uncategorized, Video Production Tips
You were taught to write in primary school, correct? Honed your writing skills throughout your education and business life? You probably compose words to friends, family and colleagues daily without even thinking about it, and you may even write...
by Itchy Feet Digital | Jan 25, 2021 | Highlight, Video Marketing, Video Production Tips
Video as part of a planned strategy will help draw your customers into your “web” and start to know, like and trust you. But tipping them over into becoming paying customers needs an extra push, and that’s where video testimonials come in. Testimonials act as...
