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Video SEO and why it matters

Video SEO and why it matters

by sommerstudio | Apr 19, 2021 | Uncategorized, Video Marketing, Video Production Tips

Many business are hooked on using video marketing as part of their overall digital marketing efforts. But often the SEO potential for that video is ignored or undervalued. If optimised correctly, video SEO (VSEO) can be an extremely powerful form of content and...
What can go wrong on a video shoot and how to avoid it

What can go wrong on a video shoot and how to avoid it

by sommerstudio | Mar 31, 2021 | Video Marketing, Video Production Tips

A no-show or lateness All the ducks for your shoot are in place: you’ve booked the location, prepped the gear, the weather’s come good and you’ve arrived plenty early to unpack and set up so you’re ready to record.  Except your key on-camera talent – actor,...
How video can escalate staff engagement

How video can escalate staff engagement

by sommerstudio | Mar 23, 2021 | Highlight, Uncategorized, Video Marketing, Video Production Tips

Employee communications have moved a long way beyond old-school printed collateral or email.  Digital technology, a multi-faceted workforce and – thanks Covid – remote working, have all pushed video to the forefront of employee communications. Video...
Writing a killer video script.

Writing a killer video script.

by sommerstudio | Mar 1, 2021 | DIY Video, Uncategorized, Video Production Tips

You were taught to write in primary school, correct?  Honed your writing skills throughout your education and business life?  You probably compose words to friends, family and colleagues daily without even thinking about it, and you may even write...

Video email – can you create one-to-one vids in email?

https://www.itchyfeetdigital.com/video-strategy/
8 Awesome Customer Testimonial Video Examples

8 Awesome Customer Testimonial Video Examples

by Itchy Feet Digital | Jan 25, 2021 | Highlight, Video Marketing, Video Production Tips

Video as part of a planned strategy will help draw your customers into your “web” and start to know, like and trust you.  But tipping them over into becoming paying customers needs an extra push, and that’s where video testimonials come in. Testimonials act as...
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Our Recent Additions

  • What is Post Production?
  • What are product videos?
  • Videos your business should be making in lockdown
  • Video SEO and why it matters
  • What can go wrong on a video shoot and how to avoid it